We’re giving away a brand new 2012 Camry to one lucky winner and one to a friend of their choosing.

Every Camry has a story. Yours could start Sunday, February 5th.

All you have to do is visit the link below to enter for a chance to win.You can enter once a day, every day from now until Sunday, February 5th — on that day you can enter twice. You can enter online or Shazam the commercial one last time when it airs live on television.

We’ll call the potential winner by the end of the day. Remember to tell your friends to enter. If they win, they might pick you to win too.

What are you waiting for? Visit North Hills Toyota’s page to enter for a chance to win and share your Camry story to see how you’re connected to nearly 7 million Camry drivers. The Effect might surprise you.

NO PURCHASE NECESSARY. Open to legal residents of the 50 United States & DC, 18+ years of age and not a minor.
Sweepstakes ends 2/5/12 at 10 pm ET. Data charges may apply. To enter online and for full Official Rules, visit http://toyota.com/camryeffect/dealer/c1810994c5bf55bed1aa399b2a3bf7ca. Void where prohibited.

Monday Maintenance Tip! Extend the Life of Your Tires.

It's time for your Monday Maintenance Tip. Extend the life of your tires with careful driving. Be sure to observe posted speed limits, avoid fast starts, stops, and turns. It is also wise to avoid potholes and objects on the road. Try not to run over curbs or hit the tire against the curb when parking. And, of course, don’t burn rubber. Hope everyone had a great weekend!

Check out our website for some exclusive information about the all new 2013 Lexus GS, coming to Lexus of Cherry Hill this February.

Click here to see more.

Have you ever had a Camry? Check out The Camry Effect to share your story with the world.

Reader Review of the Week: 2012 Toyota Highlander Hybrid

Courtesy of Cars.com

"Family of Four" from Los Angeles was in search of the perfect family vehicle — something that was easily maneuverable, versatile and fuel efficient. The family settled on the 2012 Toyota Highlander Hybrid for its comfortable, quiet ride and superb fuel economy. For all the reasons why Family of Four chose the Highlander Hybrid over the likes of the Honda Pilot and Lexus RX, continue reading below.

"We purchased the '12 Highlander Hybrid because we were looking for a vehicle that could haul our family with two kids comfortably around town, get decent mileage for a daily 80-mile round-trip commute (with traffic), have the capacity to accommodate a third row of our kids' friends, and have all-wheel drive for ski trips to the local mountains. There really wasn't any other vehicle that came close to fulfilling all these criteria.

"The Highlander Hybrid is very comfortable and extremely quiet. There is very little wind or road noise at highway speed. Being able to scoot around in complete silence in all-electric mode (up to 30 mph) in a vehicle this size is impressive. We were amazed by the peaceful nature of the cabin. However, as a taller individual (6 feet tall), I feel that the seat could have some more thigh support for long drives, but otherwise, no complaints for the cabin.

"The hybrid powertrain is terrific. It is totally seamless between the gas and dual-electric motors, and we are averaging 28 mpg with everyday driving over the past 4,000 miles (as advertised). Range is approximately 400 miles between fill-ups. The added bonus is that it runs on regular unleaded gas, which further reduces fuel costs. For an all-wheel-drive vehicle of this size, this is quite a feat when you consider we are often transporting four to six people and their gear. We use the Econ mode to buffer the accelerator a bit for improved efficiency in stop-and-go driving.

"The continuously variable transmission is fine for daily driving, but when sudden acceleration is needed the engine does get quite loud and intrusive as the vehicle tries to get up to speed. Once the engine roars, there is actually impressive acceleration, but the response of the throttle is not very sporty. In addition, the regenerative brakes are somewhat soft and do not have the precise feel of standard brakes. This vehicle is clearly intended for lazily cruising around — not for fast starts and stops. As a family vehicle, however, this is not a problem.

"We mainly compared this to the Pilot EX-L AWD. However, the Pilot is larger and while this gives it more interior room, it was too big for my wife to handle comfortably for short errands around town and parking quickly. In addition, getting less than 20 mpg in the city was not appealing. The Lexus RX 450h will give you a similar hybrid all-wheel-drive powertrain as the Highlander Hybrid, but it is smaller and there is no third-row seat.

"Overall, we are extremely happy with our purchase and feel lucky to have gotten our vehicle. Due to the tsunami in Japan, production of the Highlander Hybrid was apparently shut down for several months (it is the only Highlander made in Japan), but it is now back in dealerships."

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Insurance study: Women are better drivers than men

Courtesy of MSNBC

[[posterous-content:pid___0]]In the proverbial battle of the sexes, women are better drivers than men. Or so says a new study by an online auto insurance group that hopes to dispel the long-standing notion that women are bad drivers.

Some 80 percent of all fatal and serious car crashes are caused by male drivers, the study says. It says women are 27 percent less likely than men to cause auto accidents. In 2007, statistics reveal men were involved in 6.1 million car accidents while women were involved in 4.4 million.

Male drivers outnumber females 3 to 1 for DUI violations, according to the study.

"It's almost scary how bad the average American man is at driving," 4autoinsurancequote CEO James Shaffer said. "Blame it on whatever you want — high testosterone, higher propensity to take risks, or higher levels of aggression, but the fact remains — men simply make too many mistakes behind the wheel."

The study "Women Are Bad Drivers — Fact Or Fiction?" compares traffic violation, accident, and insurance price statistics between men and women.

The study shows how traffic violations are higher for male drivers in almost every single category from reckless driving, failure to yield, seat belt violations, or speeding.

The average six-month policy for a man costs $765 while it only costs $698 for women.

The study confirms information that has long been known, said Pete Moraga, a spokesman with the Insurance Information Network of California. But he said that the gap between male and female driving habits is quickly closing.

According to a 2009 report by the Insurance Institute for Highway Safety's Highway Loss Data Institute, more men than women die each year in car crashes. Men drive more miles than women and drive more dangerously. The report also said, however, that in crashes of equal severity, females are more likely than males to be killed or injured.

"When it comes to the battle of the sexes of bad driving habits, no one wins," Moraga said. "Men and women equally need to do their best to drive safely to protect all of us on the roads.